Ariel Rebecca Martin (born November 22, 2000), known professionally as Baby Ariel, is an American social media personality known for her videos on the social media platform musical.ly (now known as TikTok). She was recognized as one of the most influential people on the Internet by Time magazine in 2017, and she was featured on Forbes 2017 list of top entertainment influencers.
Ariel is known for her social media work, particularly her work on the social media platform TikTok, and for starring as Wynter Barkowitz in the Disney Channel Original Movie movie Zombies 2. She has over 36.1 million TikTok followers, 10.7 million Instagram followers, 2.93 million YouTube subscribers, and 1.1 million Twitter followers. She won the Teen Choice Award for "Choice Muser" in 2016 and 2017.
Ariel began her career as a creator on musical.ly in 2015, downloading the app out of boredom. In 2015, Ariel launched an anti-bullying campaign called #ArielMovement, described by BlackBook as one of her most important endeavors. People magazine recognized her for her support in the #HackHarassment initiative to stop Internet trolls and negativity on the Internet.

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