After having won the Memorial Cup in 1977 as a member of the New Westminster Bruins, Maxwell was selected seventh overall in the 1977 NHL amateur draft by the Minnesota North Stars. He stayed with the North Stars throughout the early 1980s, recording 73 points in 78 games in his best season with the club in 1983–84. At the end of his career he bounced around between teams, spending short amounts of time with the Quebec Nordiques, Toronto Maple Leafs, Vancouver Canucks and New York Rangers, and ultimately retired in 1987.
According to Maxwell, his final trade, from the Rangers back to the North Stars, came about after Rangers general manager Phil Esposito lost a card game to North Stars general manager Lou Nanne.
After retiring from hockey, Maxwell started his own business in Minnesota, Brad Maxwell Cabinets & Construction. Maxwell also organizes and plays with members of the North Stars alumni for charity games, and organized the North Stars alumni contingent for the 2016 NHL Stadium Series, which featured the Minnesota Wild hosting the Chicago Blackhawks, preceded by Blackhawks alumni facing a team comprising North Stars and Wild alumni.

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