Bryce Michael Alford (born January 18, 1995) is an American professional basketball player for Zastal Zielona Góra of the Polish Basketball League. He played college basketball for the UCLA Bruins. He set school records for the most three-point field goals made in a game, season, and career. He earned first-team all-conference honors in the Pac-12 as a senior in 2016–17.
As a senior in high school in New Mexico, Alford set a state single-season scoring record, and was named the state's top high school player. He was named one of the top freshmen in the Pac-12 in his first season with UCLA. As a sophomore in 2014–15, he became the team's starting point guard and set the Bruins' record for most three-pointers made in a season. Alford moved to shooting guard as a senior, when he surpassed his own single-season record and became the Bruins' career leader in three-pointers made. After going undrafted in the 2017 NBA draft, he began his pro career playing two seasons for the Oklahoma City Blue in the NBA G League. He has also played in Germany and Portugal. He is the son of former basketball player Steve Alford, who was also his head coach at UCLA.
Alford was born in Manchester, Indiana, to Tanya and Steve Alford, a college basketball coach and former professional player. His father was coaching at Manchester College at the time. By the time Alford was five, he would sit in on his father's locker room talks, and stood beside him during news conferences.

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