Dirawi was born on 11 December 1990 in Sundsvall, Sweden, the second of four children. She is of Palestinian descent and her family comes from Lebanon. Dirawi's paternal grandparents convinced her father to move to Sweden. After eventually moving to Sundsvall to study, he returned to Lebanon to marry Dirawi's mother. Her parents settled in Sundsvall, as did her paternal grandparents who moved to the city a couple of years later. Her grandfather was an imam in Sundsvall until his death in March 2011.
Dirawi began her career in March 2009, with her blog Ana Gina, and by August of the same year began vlogging.
Her vlog included satirical depictions of recurring characters from Swedish and Palestinian culture. She continued to gain popularity by sharing videos on YouTube, where her videos have over 18 million views as of May 2016.

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