In the early sixties, Milford built the Brandon Wheat Kings of the Manitoba Junior Hockey League into a powerhouse winning three titles in a row, and four in five years.\n', '

Milford was the general manager of the Los Angeles Kings from 1973 to 1977, where he led the Kings to a franchise record 105 points in a season. After 1977, he went to manage the Vancouver Canucks, leading them to a Stanley Cup finals appearance in 1982. He was then promoted to Senior Vice-President of the club, a position which he held until his sudden death on Christmas Eve 1984, just a month after his Hall of Fame induction. For the remainder of the 1984–85 season, the Vancouver Canucks wore a "JCM" patch on their sweaters.\n', '

The coach of the year trophy in the Central Hockey League is named after Milford.\n', '

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