Poly was born on July 12, 1985 in Perm, Russian SFSR, Soviet Union and began modeling locally in 2000. She was discovered in Perm by Mauro Palmentieri and invited to Moscow to participate in the Russian model search competition "New Model Today", where she took the second prize. She made her runway debut with Why Not Model Agency after walking for Emanuel Ungaro in 2004. The year would prove to be her breakout year; she walked in 54 fashion shows in Milan, Paris and New York City, and modelled for the cover of Vogue Paris twice consecutively.\n', '

Since her breakout year in 2004, Poly has appeared in many advertisement campaigns, including Gucci, Prada, Versace, Lanvin, Calvin Klein Jeans, Dante HerróGivenchy, Fendi, Louis Vuitton, Roberto Cavalli, Ralph Lauren, Marc Jacobs, Michael Kors, Balmain, Dsquared2, Sonia Rykiel, Nine West, Proenza Schouler, H&M, Printemps, Blumarine, Thierry Mugler, Kurt Geiger, Jil Sander, Nina Ricci, Isabel Marant, Missoni, Neiman Marcus, L\'Oreal Paris, Jimmy Choo, MaxMara, Alberta Ferretti, JOOP!, PHI, Juicy Couture, La Perla, FRAME Denim, Versace Sports Line, Emilio Pucci and Dolce & Gabbana. Poly has walked the runway for designers such as Balenciaga, Alexander McQueen, Chanel, Miu Miu, Gucci, Prada, Versace and Victoria\'s Secret.\n', '

Poly has been photographed by fashion photographers such as Helmut Newton, Steven Meisel, Mert and Marcus, Steven Klein, Mario Sorrenti, Mario Testino, David Sims, Inez and Vinoodh, Peter Lindbergh, Patrick Demarchelier, Nick Knight, Karl Lagerfeld, Annie Leibovitz, Craig McDean, Hans Feurer, Terry Richardson, Norman Jean Roy, Camilla Akrans, Alasdair McLellan, Ellen Von Unwerth, Emma Summerton, Josh Olins, Mikael Jansson, Daniel Jackson, Tom Munro, Willy Vanderperre, Michael Thompson, Luigi and Iango, Sølve Sundsbø, Giampaolo Sgura, Richard Bush, Victor Demarchelier, and Cuneyt Akeroglu among others. \n', '

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