Sam Houser (born 1971) is a British video game producer. He is the co-founder and president of Rockstar Games and one of the creative driving forces behind the games in the Grand Theft Auto franchise, being producer since the third game.
Sam Houser was born in London in 1971. He is the son of solicitor Walter Houser and actress Geraldine Moffat, and brother to Dan Houser. Sam drew inspiration from crime films at an early age because his mother was an actress in that genre of film. As a child, The Getaway was Sam's main source of inspiration to become an aspiring "bank robber". Games like Elite and Mr. Do! were Sam's favourite games growing up. Elite was a "space mugger" game according to Sam, allowing him to explore his "bad boy" side at an early age.
Houser joined Bertelsmann Music Group in 1990, working in the company's post-room. In 1994, Houser was named to BMG's new interactive entertainment division. By 1996, Houser became Head of Development at BMG Interactive.

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