Istrefi has released a number of singles in both Albanian and English. Following the song\'s success she signed to American record labels Sony Music and Ultra Music one month later. In 2017, she won the European Border Breakers Award. In 2018, she featured as one of the musicians in the FIFA World Cup song "Live It Up" along with Nicky Jam and Will Smith. She also colloborated with other artists, such as French Montana and Konshens.\n', 'Era Istrefi was born on 4 July 1994 in Pristina, Kosovo. Her parents are Suzana Tahirsylaj, a Kosovo Albanian singer during the 1980s and 1990s; and Nezir Istrefi, a journalist. Following her father\'s death in 2004, her mother left her career in entertainment. Her sister Nora Istrefi is also a singer.\n', 'Istrefi made her debut in her native country in 2013 with "Mani Për Money", eventually releasing material sung in Gheg Albanian—featuring English phrases. A few months later, she released a follow-up recording, "A Po Don?", which was promoted with a music video; it similarly achieved recognition. Her third single "E Dehun"—was filmed in desecrated orthodox church. Upon its release, "E Dehun" assured Istrefi three Videofest Awards, including one for "Best New Artist". In December 2014, the singer made the pop ballad "13"—which was produced in the United States—available for consumption. Its accompanying music video was viewed almost 200,000 times within 24 hours on YouTube, which later resulted in it being featured in V Magazine. That year, she expressed her support of LGBT rights. She received Albanian citizenship in 2016.\n', '

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